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Monday, October 20, 2014

Ryan Braun loses endorsement deal

Ryan BraunMilwaukee Brewers slugger Ryan Braun will forfeit the $3.8 million remaining on his 2013 salary as he serves a suspension for the remainder of the season, and that isn’t the only money he will be losing as a result of his association with performance-enhancing drugs. On Tuesday, Braun lost one of his biggest endorsement deals.

According to ESPN.com, a privately-owned brand of convenience stores named Kwik Trip, which has more than 400 stories in Wisconsin, Minnesota and Iowa, has dropped Braun as the face of its company. Braun had been linked to Kwik Trip for four years, headlining the store’s television and radio commercials.

Kwik Trip has also cancelled a promotion where a winning entrant would have won a luncheon with Braun at his Milwaukee restaurant, Graffito. A winner was scheduled to be chosen in a little over a week, and a representative from Kwik Trip told ESPN.com that the company is expecting to be paid back by the sports marketing agency that set the promotion up.

[Related: Matt Kemp sounds off on Ryan Braun suspension]

Some of Braun’s other endorsements include Nike and SURG Restaurant Group, which are evaluating their arrangement with Braun at this point. The president of SAM BAT in Canada, which manufactures Braun’s RB8 bat, said the company will continue to do so.

“We’ve had a good relationship with Ryan and we don’t anticipate that changing at this point,” Arlene Anderson said.

If Tiger Woods survived with Nike, Braun can too. He’ll still make plenty of money with the more than $100 million he has remaining on his Brewers contract, but his pockets may not be as fat as they could have if he wasn’t caught cheating.



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