A shock was sent through the business side of boxing Wednesday when it was announced that Nonito Donaire would be leaving promoter Bob Arum’s Top Rank for Oscar De La Hoya’s Golden Boy Promotions. This is just the latest twist in an ongoing saga between the rival promotional groups, and there is little doubt it is a massive gain for Golden Boy.
Nonito Donaire is one of the top pound-for-pound fighters in the world and an emerging star in the sport of boxing. The 28-year-old has been moving up in weight class steadily and picking up fans along the way while posting a 26-1 record. The Filipino Flash’s most recent fight was an eye-opening second-round knockout of Fernando Montiel last month that rearranged his opponent’s face.
Donaire has speed, power, and size for a bantamweight. Whether or not he can become as big as Manny Pacquiao in terms of popularity remains to be seen, but we do know that Donaire is an emerging star.
That’s why his promotional sidestep is so significant for boxing.