Saquon Barkley hires new marketing agency
Saquon Barkley has been the most popular rookie in the NFL leading up to the 2018 season, and the New York Giants running back wants to make sure he is well represented during his professional career.
Barkley signed with Jay Z’s Roc Nation Sports when he decided to enter the NFL Draft, and he has been represented by Kim Miale. According to ESPN’s Darren Rovell, the former Penn State star has decided to sign with Creative Artists Agency (CAA) for marketing and endorsements.
JUST IN: Giants rookie running back Saquon Barkley has left Roc Nation for marketing to go to CAA. He will still be repped by the firm for his contract. pic.twitter.com/vOXStEourE
— Darren Rovell (@darrenrovell) August 19, 2018
Miale already negotiated a four-year, $31.2 million rookie contract on Barkley’s behalf, so it makes sense that he is not leaving Roc Nation altogether. It is, however, a bit unusual that he will be represented by two of the most powerful agencies in sports and entertainment.
The expectations surrounding Barkley could not be higher entering his first NFL season, and he was recently hard on himself over his preseason injury. He’s well positioned to enjoy incredible success both on and off the field.
