Under Armour released a special edition Stephen Curry shoe and, once again, they were heavily mocked on social media.
Articles tagged: Under Armour
Under Armour has signed yet another star athlete to its roster, as the sports apparel company is set to announce that it has inked a multi-year deal with former LSU running back Leonard Fournette.
The UCLA Athletic Department has a press conference scheduled for Tuesday afternoon, and rumors are swirling that the school is going to announce it has signed an apparel deal with Under Armour.
Under Armour’s marketing team is the real MVP this postseason.
Under Armour stock was down nearly 5.5 percent in trading on Monday, a day after high-profile endorser Jordan Spieth collapsed at the Masters.
Stephen Curry has become one of the most marketable athletes in sports, but he’s not an endorser of Nike or even Adidas – he’s with Under Armour.
Under Armour has just given a huge wake-up call to Nike.
Kevin Durant will not be an NBA free agent until 2016, but he is currently in the middle of a different kind of free agency.