Quantcast

Notre Dame switching from adidas to Under Armour

Notre Dame Under Armour

Notre Dame is switching equipment brands from adidas to Under Armour for all its sports teams, according to a report.

The Fighting Irish decided to shop around after its 10-year deal with adidas expired, and the change will happen at the end of the school year, according to ESPN’s Darren Rovell.

Notre Dame first struck a deal with adidas in 1997. The sides reached a 10-year extension in 2005 that expires this school year. Notre Dame apparently used to be adidas’ top program, but that changed when they signed Michigan in 2008.

Adding Notre Dame is a huge move for Under Armour, which already outfits Auburn, Hawaii, Maryland, Texas Tech, Boston College, Utah, Northwestern, St. John’s, South Florida and South Carolina, among other colleges.

Though they are a relative newcomer in the sports apparel industry, Under Armour has already gained a huge market share and become a major player. Founded in 1996, the company is publicly traded and reported revenues of $1.83 billion in 2012.

Under Armour stands by ‘Duck Dynasty’

Phil RobertsonSports apparel company Under Armour distanced themselves from the controversial comments made by Phil Robertson, but it is standing by popular A&E show “Duck Dynasty.”

In an interview with GQ, Robertson, who is the patriarch of the family featured on the hit show, slammed homosexuality.

“It seems like, to me, a vagina — as a man — would be more desirable than a man’s anus. That’s just me. I’m just thinking: There’s more there! She’s got more to offer. I mean, come on, dudes! You know what I’m saying? But hey, sin: It’s not logical, my man. It’s just not logical,” the magazine quotes him as saying.

Robertson elaborated on what he considered sinful behavior.

“Start with homosexual behavior and just morph out from there. Bestiality, sleeping around with this woman and that woman and that woman and those men.”

Robertson also made comments about how he saw civil rights growing up in Louisiana.

A&E has suspended Robertson, one of the most popular characters on the show, indefinitely. Under Armour, which sells “Duck Dynasty” merchandise and outfits the “Buck Commander” spinoff show, does not agree with Robertson’s comments, but they have not cut ties with the show.

“The recent comments in the GQ article are not reflective of Under Armour’s beliefs and do not represent our point of view,” the company said in a statement. “As a company, we are committed to diversity and inclusion and believe in treating everyone equally and with respect.”

At last check, Duck Dynasty gear was not available on Under Armour’s website.

Under Armour Duck Dynasty