Sports Business

Twitter reacts to NFL making Caesars its first ever casino sponsor

For a league that seemingly wanted nothing to do with Las Vegas not all that long ago, the NFL suddenly can’t get enough of Sin City.

NFL player denied ‘Fitzmagic’ trademark filing due to confusion

Sorry, Minkah Fitzpatrick, there’s only one Fitzmagic.
Minkah Fitzpatrick just completed his rookie season as a safety for the Miami Dolphins.

Turner offers Mickelson-Woods stream for free after technical problems

Technical difficulties meant Turner ended up giving away its pay-per-view broadcast of “The Match” for free.

Report: Conor McGregor signs multi-million dollar deal with Reebok

Conor McGregor is solidifying his financial future with all sorts of endorsement deals.

Insane TV rating numbers show how much Tiger Woods means to golf

Tiger Woods brought more fans into the game of golf than any other player in the sport’s history, and the 14-time major champion finally ended a long drought by winning a PGA Tour event on Sund

Khalil Mack jersey sales skyrocketed after trade to Bears

Khalil Mack became the highest-paid defensive player in NFL history after he was traded to the Chicago Bears and signed a long-term extension, and a new contract isn’t the only way he boosted h

Talk of Colin Kaepernick tanking Nike’s stock may be exaggerated

Opponents of Nike’s new ad campaign involving Colin Kaepernick are getting some delight in seeing the company’s stock drop ever since the Labor Day announcement.

NFL projected to make more than $2 billion a year from legalized gambling

The NFL has long been resistant to the idea of legalized sports wagering — at least when making statements in public.