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#pounditThursday, March 28, 2024

LeBron, Wade, CP3, Melo are back with banana boat

LeBron Dwyane Wade banana boat

The banana boat crew is back, this time with perhaps the greatest Snapchat filter of all time.

Dwyane Wade shared a video on Snapchat Tuesday from his island vacation with fellow NBA stars LeBron James and Chris Paul. The group is on a boat, and there is an inflatable banana boat included, just like the hilarious one we saw last year.

But it gets even better.

Wade also used a custom Snapchat filter of a cartoon version of himself, LeBron, CP3 and ‘Melo on a banana boat:

That is easily the best marketing campaign we’ve seen in a long time.

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