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FootballCleveland BrownsCleveland Browns fans

Browns running promotion for Week 2 that fans are calling ‘a joke’

September 18, 2026 by Renzo Pocholo Salao • Comments
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Deshaun Watson looks on
Aug 5, 2024; Cleveland Browns quarterback Deshaun Watson (4) during practice at the Browns training facility in Berea, Ohio. Mandatory Credit: Bob Donnan-USA TODAY Sports

The Cleveland Browns are running a promotion that is not exactly popular with the team’s fan base.

The Browns announced through their social media accounts that they were running a promo with Dude Wipes, a disposable wipes brand marketed for men. The brand promised any Browns fan who registered a chance to win $50,000, depending on the result of Cleveland’s Week 2 matchup against the Carolina Panthers.

Dude Wipes would only shell out the money to a lucky fan if the Browns beat the Panthers by at least 22 points.

.@DUDEwipes is stepping up with a $50,000 giveaway 💰 If we beat Carolina by 22+ points, one lucky fan walks away with the prize. Secondary prizes up for grabs too!

Sign up ➡️ https://t.co/RJWLDq6O00 pic.twitter.com/oGQI5WrumS

— Cleveland Browns (@Browns) September 18, 2026

Fans clowned the promotion, deeming it more likely the Browns would lose by 22+ points than win by the three-score margin needed to get just a chance at the cash.

This must be a joke. 22 points?

— ilallian stallion (@llalianstallion) September 19, 2026

At least bud light gave us free beer when we finally won a game, this is a joke and I hate we are sponsored by this company

— JPG (@jpg2k04) September 18, 2026

Have to be able to score 22 to be able to win by 22. This is so dumb lol

— Patrick White (@We_Up_Co) September 18, 2026

Marketing guy @ DUDEwipes pic.twitter.com/Y1zIJE0647

— McNeil (@REFLOG18) September 18, 2026

It’s not impossible for the Browns to win by 22 or more. Cleveland scored one such result last season in a 31-6 victory over the Miami Dolphins in Week 7. But it’s only happened once over the last two full regular-season campaigns.

Fans were understandably perplexed that the team would run a promotion that had such a low likelihood of actually rewarding its fan base. Dude Wipes could have at least bumped up the dollar figure to make up for the long shot odds.

Based on the Browns’ 34-10 drubbing at the hands of the Jacksonville Jaguars in Week 1, Cleveland’s chances of clearing the 22-point bar for the fans are minimal at best.

Deshaun Watson looks on
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