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#pounditThursday, January 27, 2022

Is Jerry Jones hinting at big NFL news with Dak Prescott deal?

Jerry Jones

Jerry Jones’ Dallas Cowboys agreed to a huge contract with Dak Prescott, and the deal may signify some big league news ahead.

The Cowboys and Prescott agreed to a four-year, $160 million deal on Monday. Prescott is guaranteed $126 million as part of the deal. His signing bonus is the highest in NFL history.

Though Prescott is a good quarterback, he is not in the same category as Patrick Mahomes, Aaron Rodgers and Russell Wilson, who are other extremely high-paid quarterbacks. So why would the Cowboys give him that kind of money? For one, they didn’t want to lose him. But secondly, ESPN’s Adam Schefter says a league source told him they believe the Dak deal signifies a huge NFL TV contract is coming.

This sounds about right. The NFL reportedly was asking for double in its renewed deal with ABC/ESPN and is said to have received a 30 percent increase. They will likely get a big raise when their deals with CBS, NBC, FOX and DirecTV expire after the 2022 season.

More money on the NFL’s TV deals would translate to a higher salary cap and therefore more money available to pay the players. The expectation of a higher salary cap due to increased TV rights fees is the reason why Prescott had been reluctant to sign a 5-year deal with the Cowboys all along.


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