The NFL is going a little unconventional in their attempts to reach a younger fanbase, and the Internet is having some fun with it.
On top of revealing their new postseason format and schedule on Tuesday, the league announced that they plan to broadcast one of those playoff games on Nickelodeon with a separately-produced telecast tailored to a young audience.
The NFL on Nickelodeon is now a thing: The additional Wild Card game on Sunday will be simulcasted on Nickelodeon in a broadcast tailored to younger fans. pic.twitter.com/XSwgTxnr30
— NFL Update (@MySportsUpdate) March 31, 2020
The out-of-the-box strategy sent Twitter into a meme frenzy. Here were some of the best reactions, most of which were “Spongebob Squarepants”-themed.
Nickelodeon has already shown the NFL on its network before pic.twitter.com/HpkefpHnka
— Andrew Hodgson (@ahodgson92) March 31, 2020
Introducing the new Nickelodeon NFL broadcast team! pic.twitter.com/Ytw1OWL9tY
— Just Another Football Podcast (@AnotherFBPod) March 31, 2020
how it’s gonna sound when Saquon breaks off for a TD in the wild card game when it airs on Nickelodeon pic.twitter.com/c61e3ChNpZ
— GmenGalaxy (@goatsaquon) March 31, 2020
The NFL announced Nickelodeon will simulcast a 2020-21 wild card game.
For the kids pic.twitter.com/ni99sB9wJv
— FanSided (@FanSided) March 31, 2020
Nickelodeon and the NFL showing the Theismann game pic.twitter.com/zP0MKdYJJj
— John Lindgren (@John_Lindgren) March 31, 2020
Who is in the booth for the Nickelodeon broadcast of the NFL #WildCard game? I got:
Play-by-play: Tommy Pickles
Color: Patrick Star
Sideline: Wanda Fairywinkle-Cosma & Nigel Thornberry
Rules Expert: Tito pic.twitter.com/cBkLOqnzAv
— Christian Goeckel (@goeckelespn) March 31, 2020
Surprisingly enough, this isn’t even the first time that Nickelodeon, one of the top children’s television networks since its inception in the late 1970s, has entered into a partnership of sorts with the NFL.
