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Friday, December 19, 2014

Dallas Mavericks made superhero-themed video pitch to Dwight Howard

The Dallas Mavericks were unsuccessful in their effort to sign free agent Dwight Howard, but they put together a pretty cool video as part of their pitch to the center.

Mavs owner Mark Cuban wrote a lengthy blog post about the status of his team and reflected on how the past few years have gone for the franchise. In the blog post, Cuban discussed the team’s free agent meeting with Howard. Cuban says “[the Mavericks] believed we could make it work” with fitting Howard into the team’s culture, and he gave credit to Howard for being very smart and an excellent listener.

Cuban also shared the video the team played for Howard. The video is like an animated comic book story with Howard as a superhero. One cool part of the video shows the Mavericks sending out the bat signal to Howard, with the Mavs logo as the signal:

Dwight Howard Mavericks bat signal

The video also referenced Dwight’s desire to win and how he likes to have fun while doing it. The video’s final message was pretty cool too: “Being a Maverick ends with global domination!”

Dwight Howard Mark Cuban

The Mavs knew Howard has an affinity for superheroes; Dwight earned the nickname Superman after participating in the dunk contest with a Superman cape and other Clark Kent props. After Shaq complained that Howard was stealing his nickname, the young center said he wanted to go by another superhero nickname — Ironman.

Since losing out on Howard, Cuban has said he believes the team is better off without the center. We disagree.

H/T Alex Kennedy



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