Cartwheel dunk featuring Nike’s Hyperdunk+ space shoes wins contest

A dude named Justin “Jus Fly” Darlington won the Nike LA dunk contest last Friday by doing a cartwheel before slamming down. But forget the cartwheel dunk which is impressive to say the least, my focus is on the shoes he was wearing.

These shoes take statistics while you’re running/jumping and send them directly to your iPhone? Excuse me while my mind featuring a ’90s upbringing that consisted solely of pumped up kicks and second-hand Air Jordans needs a couple minutes to compute. This is unreal. I need my “speed,” “quickness,” and “hustle” measured and I need it measured now. I bet I have 10x as much hustle as LeBron ever had.

Just another brilliant marketing campaign by Nike. Every kid in the country is going to need to measure the previously (and currently) immeasurable attribute of “hustle” against each other. But the shoes themselves seem legit.

Nike apparently had a little help from this organization called NASA to develop these wonder shoes known as Hyperdunk+, which are being released at the end of June. A material known as Lunar Foam was used to help construct these shoes. Lunar Foam is something I can only assume is a combination of webbing created by Peter Parker and dried Superman piss. If any other lesser material was used then consider this shoe a fraud.

Adidas pulls disrespectful slave shackle shoes after backlash (Picture)

For every good design in the fashion industry, there are 100 that are awful and never make it onto the shelves. Then, there are those that are horrible but somehow slip through the cracks. Adidas let on past the goalie on Monday when it released a photo of its new shackle sneakers that were designed by Beverly Hills designer Jeremy Scott.

Adidas briefly defended the design, but after the Twitter world erupted with outrage and labeled the sneakers “Adidas slave shackle kicks” they decided it was best to pull the shoes. Good choice. We’ve seen some hideous basketball sneaker designs in the past, but how someone could be ignorant enough to say these aren’t offensive is baffling. And even if they weren’t, who the hell would wear these things?

H/T I Am a GM

Nike creates shoe to celebrate LeBron’s MVP award (Pictures)

LeBron James received his third NBA MVP award in the past four years on Saturday and his achievement was recognized (read: capitalized on) by Nike. The sneaker and apparel company named LeBron “Employee of the Year,” and is releasing a special-edition shoe to commemorate the achievement.

Here’s a description of the shoe via Nike’s website:

Nike further salutes the three-time MVP with a special edition LEBRON 9 MVP shoe. Designed for elite performance and crafted with style, the LEBRON 9 MVP features striking Miami team colors. Gradient fades from red to black to comprise the upper with pops of yellow while details including an MVP logo on the heel and trophies printed on the sockliner mark the award. This special LEBRON 9 MVP shoe was made specifically for James, but a very limited amount will be brought to market next month.

The soles and heel of the shoe both have MVP references:

[Read more...]

Reebok selling limited edition gold John Wall shoes with briefcase (Pictures)

If you’re into superstars who play on the worst teams in the NBA, Reebok is coming out with a new sneaker that you’re going to love. According to SLAM Online, Reebok will be releasing these limited-edition gold John Wall sneakers at midnight on Thursday. The package is called “Beyond the Gold” and is selling for $200. We say package because the sneakers come in a briefcase that also holds a FLUD x Reebok “Beyond the Gold” watch and a pair of John Wall-branded sunglasses.

To me, these look like something Mike Myers would have worn when he played Goldmember in the this Austin Powers movie. I’m from Holland, isn’t that veird?


Jeremy Lin reportedly getting signature Nike shoe

Nike reportedly has plans to capitalize on Jeremy Lin’s popularity by creating a special shoe for him.

According to Counter Kicks, Nike has created a Jeremy Lin “Linsanity” edition Zoom Hyperfuse 2011 shoe.

Lin is sponsored by Nike and has been wearing their shoes this year. He laces up black and white sneakers when his team is on the road, and a white and blue version of the shoe at home.

The Knicks have won seven straight games since Lin began playing significant minutes and six in a row with him as a starter. He had a career-high 13 assists on Wednesday night and a buzzer beating three pointer to sink the Raptors on Tuesday. Linsanity has spread so much that even the stock of MSG — the company that owns the Knicks — has hit a record high during Lin’s run as the team’s point guard.

Photo Credit: Brad Mills-US PRESSWIRE

Note: A previous version of this post featured a picture of what the shoe reportedly would look like. The picture was a Jeremy Lin customized version of Hyperfuse 2011 Russell Westbrook PE.

Kobe Bryant’s Christmas Sneaker Belongs on Nickelodeon (Picture)

Maybe it’s just because I grew up in the 90s, but when I saw the shoes Kobe Bryant plans to wear on Christmas Day I immediately thought of Nickelodeon.  These bad boys look like something that would give you an edge on a game show like Global GUTS or Family Double Dare.  Check out these pictures that SneakerFiles.com shared with us via The Basketball Jones:

Those are the official Nike Zoom Year of the Dragon Kobe VII’s, and for some reason I kind of like them.  They certainly have nothing on the Marty McFly sneakers, however.  I like the whole cartoon monster Rugrats (I’ll stop with the Nickelodean references now) type of look.  In no way do they match the standard Laker uniform, but it is a special day.  The lockout is ending and Christmas time will be upon us.  There’s no better time to go wild with a new pair of kicks.

Chest bump to Pro Basketball Talk for passing the story along.

LeBron James’ New Nike Shoe ‘The Cannon’ Has Military Theme (Pictures)

The new LeBron James 9 shoes by Nike will be released Sunday in Miami, with a national release expected in November. Unlike the LeBron “Miami Nights” shoes that were released in September, the LeBron 9 “Cannon” has a special military tribute.

According to the AP, the shoe’s military-green theme is a nod to the Miami Heat holding training camp last season at Hurlburt Field and Eglin Air Force Base.

The shoes have a similar look to the LeBron 8 South Beach shoes, but the difference is the dark green military color used for the Cannons. Our guess is they sell out pretty quickly, the way most of LeBron’s limited edition shoes have.

Pictures via Nikeblog