• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
Larry Brown Sports

Larry Brown Sports

Brown Bag it, Baby

  • Home
  • Blog View
  • NFL
  • NCAAF
  • NBA
  • MLB
  • Media
  • Headlines
  • Podcast
BasketballMediaNBC SportsRoundball Rock

NBC makes big announcement about its new NBA TV deal

July 24, 2024 by Grey Papke • Comments
FacebookTweetLinkedInRedditThreadsWhatsAppEmail
NBA on NBC logo

The NBA on Wednesday officially announced its new set of broadcast rights deals, confirming that the league will return to NBC for the first time since 2002. NBC confirmed their end of the deal shortly after, and dropped some other significant news in the process.

In a video announcement of the new deal, NBC prominently featured “Roundball Rock,” the longtime theme to the network’s NBA coverage. That clearly suggests that NBC will be bringing it back in 2025 once they take over coverage.

🗣 TURN IT UP. I LOVE THIS SONG!

The NBA is coming back – Fall 2025 on NBC and Peacock. pic.twitter.com/xz6hOVbpZE

— NBC Sports (@NBCSports) July 24, 2024

Composed by John Tesh, “Roundball Rock” is synonymous to many as the soundtrack to the Michael Jordan-led NBA of the 1990s, when NBC was the primary rightsholder. Once it emerged that NBC was in the running for the new rights package, many fans immediately wondered if the song would be brought back. Tesh revealed back in May that NBC had already reached out to him about potentially using the song again, but at that point, nothing was official.

The NBA’s move back to NBC may come at a significant cost for a lot of fans. At least they can console themselves with this, which appears to be all but official.

  • i want more great stories!

Sign up today for free and get the best sports content sent to your inbox.

You can unsubscribe anytime. For more details, review our Privacy Policy.

.

Follow Us

Get instantly notified of the most viral news stories via Google!

  • Trending stories

Anthony Davis in a Mavericks uniform

Wizards spark controversy with Anthony Davis’ new jersey number

1 day ago
Roki Sasaki holds up his glove

Dodgers star claims team blocked him from playing in World Baseball Classic

January 31, 2026
Sixers guard James Harden looking on

James Harden linked to 1 team amid bombshell trade request

5 days ago
Greg Roman at the Pro Bowl

Ex-Chargers OC Greg Roman lands a new job after his firing

2 days ago
Kristaps Porzingis in his Hawks uniform

Warriors trade for Kristaps Porzingis in a blockbuster move

3 days ago

Sidebar


  • don’t miss these

Rudy Gobert in his Timberwolves uniform

Rudy Gobert brutally called out his Timberwolves teammates

18 minutes ago
Dirk Nowitzki smiling

Dirk Nowitzki criticizes the Mavericks over the Anthony Davis trade

1 hour ago
Shannon Sharpe smiles

Shannon Sharpe calls for ESPN to rehire him after his firing

2 hours ago
Jaxson Hayes warming up for the Lakers

Fans rip the 2026 NBA Slam Dunk Contest field as ‘worst’ ever

2 hours ago
Daryl Morey smiling

Daryl Morey takes an apparent shot at James Harden

3 hours ago
Kawhi Leonard holds a ball

Notable update emerges about Kawhi Leonard’s future

4 hours ago
  • popular stories

LeBron James looks on

Report: 4 teams are interested in signing LeBron James for next season

Kevin Durant with the Houston Rockets

Report: Kevin Durant vetoed a trade to 1 team

A Raiders helmet

Raiders have decided on a new head coach

Tua Tagovailoa looks on

Dolphins’ Tua Tagovailoa plan gets new update

Chris Paul looking on

Chris Paul is being linked to 1 team ahead of the trade deadline

Caitlin Clark and Reggie Miller on a broadcast together

Caitlin Clark has an awkward moment with Reggie Miller during her NBC debut

Get the App

© 2026 · LB Sports Media Group Inc · Powered by Springwire.ai

  • X
  • Facebook
  • YouTube
  • Instagram
  • RSS Feed
  • About Larry Brown Sports
  • Contact
  • Editorial Process
  • Staff Writers
  • Privacy Policy
Dedicated to the memory of Nevil Vega