Barstool Sports founder Dave Portnoy is a genius when it comes to generating publicity, and he is at it again.
Portnoy spent $250,000 to win an NFL charity auction all so he could troll Roger Goodell.
The auction was for “Monday Night Football with the Commissioner in his Fan Cave + 2 tickets to any regular season game.” Yes, that means that Portnoy will be watching a game with the commissioner, a man he has trolled over the years.
Portnoy’s company has sold a T-shirt with Goodell’s face looking like a clown and made it so popular that even a New England Patriots coach wore it. Fans also had towels with Goodell’s clown face on it:
See ya soon @nflcommish pic.twitter.com/QNlHVsKiVt
— Dave Portnoy (@stoolpresidente) May 11, 2020
In a video announcing he had won the auction, Portnoy was wearing a hat that said “Fire Goodell” on it and a clown Goodell shirt.
Portnoy and three of his cohorts once got arrested at the NFL headquarters for protesting the league’s handling of Deflategate. Portnoy has been banned by the NFL and was even handcuffed and kicked out of the Super Bowl a year ago. And now he’s won a charity auction for the right to troll Goodell in person and create content for his company.
I am going to be a walking go pro when I visit with Roger.
— Dave Portnoy (@stoolpresidente) May 11, 2020
And if you’re wondering how Portnoy has the money for a stunt like this, his company sold to Penn National Gaming for $450 million earlier this year.
