Companies usually have to pay big money to get their logos on the clothing of golfers who are competing in majors. But the Boston Celtics’ logo some airtime for free on Thursday.
Golfer Shane Lowry, who is from Ireland but lives in Florida, had a Celtics logo on the back of his shirt while playing in the first round of the US Open on Thursday.
Lowry on Wednesday teased his outfit that featured the logo.

https://twitter.com/ShaneLowryGolf/status/1537200195477331968
Then he went out and wore it on Thursday at The Country Club in Brookline, Mass.
https://twitter.com/PGATOUR/status/1537512687000858626
Brookline is just southwest of Boston, so Lowry’s shirt played to the fans in the area. His timing worked perfectly too since Boston was hosting Game 6 of the NBA Finals between the Celtics and Golden State Warriors later that evening.
Lowry is looking to extend his streak of consecutive cuts made at a major to 13.