Lonzo Ball may not be taking part in his first ever NBA All-Star Game this weekend, but the rookie point guard and his family appear to have come up with an indirect way to profit off of the event.
Last week, Ball announced that he would be hosting an autograph session at the Puente Hills Mall in City of Industry, Calif., during All-Star weekend. In true Big Baller Brand fashion, Lonzo charged $199 a pop for autographs. While that may sound like an insane amount of money for a rookie who has not played all that well, plenty of people showed up.
Around a 150 or so wait for @NBA @Lakers #LonzoBall to sign autographs at #puentehillsmall @InsideSoCalSpts @SGVNSports #basketball #chinohillshuskies @UCLAAthletics #photography pic.twitter.com/8nHIwlmYfM
— Keith Birmingham (@photowkb) February 17, 2018
— Keith Birmingham (@photowkb) February 17, 2018
Those who were at the event estimated that around 300 people showed up, which isn’t a bad day when you’re charging $199 to sign your name on an item. While the event was supposed to be for autographs only and nothing else, one fan claimed he was charged $79 after he snapped a photo of Ball using his phone.
Ball may be averaging just 10.2 points per game in his first season with the Lakers, but he’s also a rapper now, too. He released his first mix tape this week, with one track serving as a tribute to LaVar. Nothing makes a dad prouder than signing $199 autographs.
