Jay-Z is building an empire with his new sports agency, and he is doing so by targeting some of the most marketable young superstars from across the country. Los Angeles Dodgers rookie Yasiel Puig has been the most exciting player in baseball over the past month, so it only makes sense that Roc Nation Sports is supposedly wooing him.
Jeff Passan of Yahoo! Sports reported on Wednesday that Puig was invited to a party at a club Jay-Z owns last month after another Dodgers player gave Puig Jay-Z’s contact information. A source reportedly said that Puig left the meeting intrigued by the lifestyle and marketing plan Roc Nation Sports was offering. Puig is believed to be shopping around, but the possibility of him hiring Jay-Z’s crew remains.
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Roc Nation Sports has moved quickly to sign some of the best athletes in the world, such as this New York Yankees slugger and this NFL wide receiver. People like Scott Boras and Drew Rosenhaus can pretend they don’t see Jay-Z’s new sports agency as a threat, but there’s no way they aren’t at least slightly concerned.
Passan also noted that Puig is not the only young Cuban MLB star Roc Nation Sports is interested in signing. Jay-Z also has his sights set on Oakland A’s star Yoenis Cespedes, who will be participating in the Home Run Derby in New York next week. Whether the agency has enough experience or not, Roc Nation Sports does not seem to be having any problems attracting high-profile clients.
