The NBA is weighing the possibility of adding logos of corporate sponsors to jerseys of its teams, but the entire league does not approve of the idea.
Chris Haynes of Cleveland.com reports that the Los Angeles Lakers are one of a few teams who are opposed to adding advertisements to its jerseys.
Sunday's owners meeting, Los Angeles Lakers one of few who oppose ads on jerseys, league source says. Majority in favor. Voting later date.
— Chris Haynes (@ChrisBHaynes) February 17, 2016
NBA commissioner Adam Silver estimates that the revenue from selling space on jerseys would be around $100 million, with half of that going to the team and the other half in a revenue sharing pool. The pooled money would go into the Basketball Related Income pot, which would allow the salary cap to increase and players to be paid more.
You can read more details about what the ads would look like here.
It makes sense that the Lakers are opposed to the change, as they already make a ton of money and are one of the most popular teams in the league. We’re guessing the other teams that shot down the proposal are also marketing machines.
