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College FootballHard KnocksJordon HudsonNorth Carolina Football

Report: Jordon Hudson prevented North Carolina from being on ‘Hard Knocks’

April 30, 2025 by Larry Brown • Comments
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Jordon Hudson on the red carpet
Feb 6, 2025; New Orleans, LA, USA; Jordon Hudson on the red carpet before Super Bowl LIX NFL Honors at Saenger Theatre. Mandatory Credit: Kirby Lee-Imagn Images

More and more information is coming out regarding Jordon Hudson and her influence on the North Carolina Tar Heels football program.

In late February, a report had stated that North Carolina would appear on HBO’s “Hard Knocks” series. HBO was having difficulty finding NFL teams to appear on the show but seemed to have a great alternative with a North Carolina team led by Bill Belichick ready to be featured. However, a week later, further reports said the deal had fallen apart.

At the time, a report said the deal fell through because the sides had a disagreement over creative control. Now we’re learning more about those differences.

The Athletic published a report on Wednesday stating that Hudson played a big role in stopping the production. She reportedly represented herself as the Chief Operating Officer of “Belichick Productions” and wanted to be heavily involved in the project.

According to documents obtained by The Athletic, one of the producers for “Hard Knocks” wrote in an email that “the conversation took a turn we were not comfortable with.”

The information regarding Hudson interfering with the “Hard Knocks” deal is part of a trend that has emerged that shows her influence with North Carolina. Hudson has been part of headlines ever since an interview Belichick gave to CBS showed the 73-year-old coach’s girlfriend preventing him from answering a question. On Wednesday, Belichick issued a statement addressing his controversial interview. The statement sure seemed to be written by someone other than the coach.


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