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#pounditTuesday, January 31, 2023

Cowboys-Giants game on Thanksgiving sets stunning record

Ezekiel Elliot looking ahead

Jan 5, 2019; Arlington, TX, USA; Dallas Cowboys running back Ezekiel Elliott (21) prior to the NFC Wild Card playoff football game against the Seattle Seahawks at AT&T Stadium. Mandatory Credit: Shane Roper-USA TODAY Sports

If you enjoyed the Dallas Cowboys-New York Giants game along with your turkey and cranberry sauce this week, you certainly were not alone.

FOX Sports revealed Friday that the Cowboys-Giants divisional showdown on Thanksgiving Day set a pretty stunning record. With 42 million viewers across all FOX platforms, it was the most-watched regular season game on record of any network ever.

The viewership for the game, which the Cowboys won 28-20, was probably boosted by those who tuned in on FOX streaming platforms. But since the previous record was held by a Dec. 1990 game between the Giants and the San Francisco 49ers, the effect of streaming alone looks largely negligible.

It helps that both the 8-3 Cowboys and the 7-4 Giants are playing great football this season. The Cowboys, in particular, also tend to reel in the viewers in bunches on Thanksgiving.

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