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Football, Sports Business, Robert Griffin III

Robert Griffin III wrote ‘Heart’ on his undershirt to cover up a Nike swoosh

September 9, 2012 by Larry Brown • Comments
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Robert Griffin III is such a dedicated adidas endorser that he will go to great lengths to ensure he’s not associated with other brands’ products.

RG3 was seen warming up in the Superdome before the Skins’ season opener against the Saints on Sunday wearing a long-sleeve shirt with the word “Heart” written down his chest. The message wasn’t there specifically as a self-reminder; it was there to serve a practical purpose.

As Paul Lukas of UniWatch pointed out, Griffin wrote “Heart” on his undershirt to cover up a Nike swoosh.

Griffin has been sponsored by adidas for months, appearing in commercials and even selling Redskins brand adidas socks since the draft.

We already knew that Griffin was extremely business-savvy, but this takes it almost to another level. Quite a creative way to spin the message, wouldn’t you say?

Photo credit: Derick E. Hingle-US PRESSWIRE
H/T Dan Steinberg

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