Phil Jackson officially officially joined Twitter on Wednesday, and for a while the only thing he gave us was his avatar picture which featured the 11 NBA championship rings he won as a head coach. Later in the day, he sent his first tweet. Most people had no idea what it was all about.
11 champ;ipnsikp[ ringhs
— Phil Jackson (@PhilJackson11) March 27, 2013
It turns out Jackson’s first ever tweet was the beginning of an advertisement for AOL. The idea must have been to pick up over 100,000 followers (which he did almost instantly), confuse them all with a tweet that would create some buzz and then launch a commercial to tie it all together.
Ahhh, now we get it. Clever. Time will tell if the Zen Master intends to use his Twitter account to share some inspirational thoughts and insight with us. For the time being, it appears the social media site was simply an avenue for him to fatten his wallet. Where have we seen something like that before? Joke’s over, Phil — give the people the tweets they’re looking for.
