By Larry Brown | May 18, 2013 - Posted in Everything Else

Charmin stop skidmarks

Charmin put together one of the best billboard ads we have seen. The toilet paper company decided to get in on some advertising action with NASCAR and placed this giant billboard outside of the Charlotte Motor Speedway for Saturday’s Sprint All-Star Race.

Does it get better than that?

According to Auto Week, this billboard is about 30 by 40 feet and faces Highway 29, which is the main highway facing the speedway. Charmin was also planning to hand out samples of its ultra strong product.

In addition to advertising at the All-Star Race, Charmin has a two-race deal with NASCAR and will also have ads up at the Coca-Cola 600. Their deal includes the billboards and signs on pit road, like this one:

Very well done, Charmin, very well done.

Photo: Twitter/Tripp Mickle
H/T Darren Rovell

Syracuse-Crunch-billboard

AHL teams need to find creative ways to sell tickets, and putting together a hilarious billboard advertisement is one way to do that. If the Syracuse Crunch were my local AHL team, I’d be buying tickets to a game the second I saw their new billboard.

“For a good time call 473-4444,” the masterpiece reads.

If a picture of a hockey player with a grizzly beard laying across a goal in a provocative position doesn’t get a chuckle out of you, nothing will. Whether it’s a funny billboard, a head coach going all out to accuse a referee of being blind or a dude getting so drunk he breaks into a house he thought was his own, the lower levels of hockey seem to consistently produce some of the best stories.

Photo via Twitter/Jim Sarosy
H/T Eye on Hockey

By Larry Brown | March 12, 2013 - Posted in Basketball

Dwight Howard Orlando billboard

On Tuesday, Dwight Howard will be playing his first game in Orlando since being traded to the Los Angeles Lakers over the summer. Orlando hip-hop station Power 95.3 FM decided to welcome Howard back by placing some billboards around the city that poke fun at the team’s former franchise player.

As you can see in the photo above, the billboard has a countdown going “’til Dwight leaves us again!”

Howard apologized to Orlando for the way he dragged fans through his exit process from the city, but that seems to hardly matter. Howard expressed uncertainty over what he wanted to do for over a year. He reportedly wanted out of Orlando, then he opted into an extra year in Orlando, and then he wanted out again. Magic fans will have a hard time forgiving Howard for wanting to leave the team in the first place. This billboard makes that clear.

Photo via Reddit user JumboNess

By Steve DelVecchio | January 22, 2013 - Posted in Football

Ray-Lewis-retirement-party-billboard

If Ray Lewis was searching for bulletin board material prior to the Baltimore Ravens’ win over the New England Patriots in the AFC Championship Game, he didn’t have to look very hard to find it. The billboard you see above was the brainchild of a Massachusetts billboard company last week. Obviously, it was inaccurate.

Lewis’ career did not end in Foxboro, and he says the billboard actually helped motivate him to keep it going for another two weeks.

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A negative comment Tom Brady made and apologized for in February about Buffalo hotels has been creatively rehashed by some folks in the city.

Speaking about the support he’s received from his father throughout his career, Brady said at the Super Bowl in February that his dad would even make road trips to watch him play the Bills. That’s when he got in his jab.

“I don’t know if you guys have ever been to the hotels in Buffalo,” Brady told the media crowd, “but they’re not the nicest places in the world.”

Brady apologized for that comment, but not everyone in Buffalo has forgiven him.

Northtown Automotives — the official automotive dealer of the Bills and Sabres — puts up a new message on its billboard each week, and this week they’ve put up a message telling hotels not to give Brady a room. Of course that won’t happen because the Pats book rooms as a team way ahead of time, but if I were Brady, I wouldn’t eat at the hotel all weekend. Ever wonder how so many players end up with food poisoning the day before a game?

Here’s a report on the billboard from WIVB in Buffalo:

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By Steve DelVecchio | September 20, 2012 - Posted in College Football

The best thing the Penn State community can do in the wake of the Jerry Sandusky scandal is to try to move forward. The cloud created by the mess will loom over State College for quite some time (possibly forever), but unless you’re making an effort to help the victims harping on the past seems senseless.

Naturally, not everyone feels that way. According to the student-run Penn State blog Onward State, the billboard you see above was recently erected at Penn State in support of Joe Paterno. By using a different shading for the words “cover up,” the people responsible for the message couldn’t have been any clearer.

Paterno undoubtedly did a lot of great things during his 61-year run at Penn State, but the things he didn’t do overshadow most — if not all — of it. Dwelling on the past successes of the football program in this type of manner does nothing to help the situation.

By Larry Brown | September 4, 2012 - Posted in College Football

A billboard supporting Texas A&M football went up in Gainesville on Tuesday as some sort of smack talk before the Aggies play their first SEC game on Saturday. The billboard, located at 13th Street and 53rd Avenue according to Gator Nation, said:

Howdy Gainesville,
You’ve been annexed by Aggie Nation
The Best Academics & Cleanest Program in the SEC. WHOOP!
Real Football. Real Tradition.

Texas A&M said the billboard was not put up by the school, and they were actually investigating it for possible copyright violation. There investigation must have worked, because the billboard came down a few hours later.

According to USA Today’s Rachel George, the billboard was purchased by a Houston-based agency representing a group called Aggie Nation. The trademark concern was over the phrase “Whoop!” George reports.

Here’s what the billboard looked like after the A&M ad was taken down:

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