• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
Larry Brown Sports

Larry Brown Sports

Brown Bag it, Baby

  • Home
  • Blog View
  • NFL
  • NCAAF
  • NBA
  • MLB
  • Media
  • Headlines
  • Podcast
College FootballLaMichael JamesOregon Football

LaMichael James: We Need to Avoid the Hype, Stay Focused

December 10, 2010 by Larry Brown • Comments
FacebookTweetLinkedInRedditThreadsWhatsAppEmail

Oregon running back LaMichael James made an appearance on ESPN in advance of the Heisman Trophy ceremony. His team plays Auburn in the National Championship Game on Monday, January 10th, and he was essentially asked for the key to victory. His response was one a coach would love to hear.

“Can’t believe the outside hype,” James said. “Can’t get caught up in the media watching ESPN everyday listening to people tell you that you’re all high and mighty and all great, so you have to stay focused and keep grinding each day. That hard work really pays off.”

James leads the country in rushing yards with 1,682 and touchdowns with 21, but he is expected to finish second in Heisman Trophy balloting behind Cam Newton. The good news is James says he’s more concerned with winning the national championship than the Heisman, something he has a better shot of taking home.

Getting back to his larger point that the team needs to avoid the hype and stay focused, that’s the exact type of attitude a player needs to have. This reminds me of the 2005 season where Texas upset USC in the Rose Bowl to win it all. In the weeks leading up to the National Championship Game, ESPN was ranking the best college football teams of all time and trying to rank the Trojans.

USC had gone 12-1 in 2003, 13-0 in 2004, and they were 12-0 entering the game with Texas. The way they were doing things, it was assumed that USC was going to win its second straight title and be ranked based on that. You can’t help but think people and players got caught up with being told they were going to win because of who they were rather than what they did on the field. Naturally, after their place in history was already being debated, they went out and got beat by Texas.

With a month left before the game, there’s plenty of time for the media chatter and hype to get inside players’ heads. The good news for Oregon fans is that LaMichael James is trying to avoid it.

  • i want more great stories!

Sign up today for free and get the best sports content sent to your inbox.

You can unsubscribe anytime. For more details, review our Privacy Policy.

.

Follow Us

Get instantly notified of the most viral news stories via Google!

  • Trending stories

LeBron James looks on

LeBron James said ‘hell no’ to Jaylen Brown’s extreme request

4 days ago
Bill Belichick looks on

Adam Vinatieri takes shot at Bill Belichick during his Hall of Fame speech

4 days ago
Mike Trout looks on

Mike Trout accidentally hosted the worst team bonding event ever

2 days ago
Kawhi Leonard holds a ball

Likely outcome of the NBA’s Kawhi Leonard investigation has been revealed

5 days ago
Tom Brady smiles

Tom Brady spotted living his best life aboard a yacht with a mystery woman

6 days ago

Sidebar


  • don’t miss these

Trinidad Chambliss in Ole Miss uniform

Anonymous coach believes Lane Kiffin gets too much credit for Trinidad Chambliss

13 hours ago70
Bryce Underwood smiling

Bryce Underwood has surprising take on Michigan-Ohio State rivalry

15 hours ago95
Derek Carr at a press conference

College football program hires Derek Carr

2 days ago780
Ohio Stadium exterior

Ohio State has landed a top QB recruit

4 days ago97
Tommy McClelland at a press conference

Purdue’s new AD got roasted for his stupid comment about Indiana

6 days ago546
Bill Belichick looks on

Bill Belichick makes major announcement about son Steve

6 days ago2K+
  • popular stories

Caitlin Clark dribbling

WNBA makes immediate decision on Caitlin Clark after technical foul

Tony Romo in a suit

New update emerges on Tony Romo’s future at CBS

Panthers QB Bryce Young being interviewed by legless reporter Dave Stevens

Bryce Young had the most tragic slip-up during his sideline interview

Brandon Aiyuk wearing headphones and a 49ers sweatshirt

Report confirms how badly Brandon Aiyuk blew his chance to join Commanders

Tony Romo in a suit

CBS publicly addresses Tony Romo’s future

Brock Rechsteiner walking

Son of WWE legend suspended 6 games by NFL

Get the App

© 2026 · LB Sports Media Group Inc · Powered by Springwire.ai

Privacy Manager © 2026 · All Rights Reserved
  • X
  • Facebook
  • YouTube
  • Instagram
  • RSS Feed
  • About Larry Brown Sports
  • Contact
  • Editorial Process
  • Staff Writers
  • Privacy Policy
Dedicated to the memory of Nevil Vega