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Basketball, Sports Business, Kobe Bryant, LeBron James, Miami Heat

People Already Hate the Miami Heat

September 15, 2010 by Steve DelVecchio • Comments
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In the wake of his decision to leave Cleveland and join the Miami Heat Super Team, it’s no surprise that LeBron James has become a villian.  We already knew Clevelanders hated him, but the latest Q Scores that were released Tuesday morning reveal that most people dislike King James.  According to The Q Score Company, LeBron is now the sixth most disliked personality in the sports world, ranking behind Michael Vick, Tiger Woods, Batman and Robin, and Kobe Bryant.

Henry Schafer, the executive vice president of The Q Scores Company, said LeBron had been viewed favorably before his decision to join the Heat.  In January, the same poll found that 24 percent of people thought of James in a positive light while 22 percent had a negative opinion of him.  Now, only 14 percent view him in a positive manner compared to 39 percent who dislike him.  That’s a 77 percent decline in his popularity.

Schafer said that the ESPN special “The Decision” was “one of the most detrimental acts – not related to any anti-social behavior —  by a sports personality since the Q Scores were first developed.”

Dwyane Wade and Chris Bosh aren’t making any friends, either.  Wade’s negative score rose from 18 in January to 25 in the new poll and Bosh’s went from 21 to 35.

I guess the only question I have here is on what planet is LeBron James a more likable sports personality than Kobe Bryant?  Don’t get me wrong, I hate them both.  But I’m a Celtics fan, so I thought I hated Kobe more than the general public.  LeBron dedicated a special to announcing his departure and changed his autograph style to make money.  On the flip side, Kobe did the white hot photo shoot.  I guess it’s a coin flip.

Source:
LeBron’s Q Score Takes Huge Hit [Sports Biz]

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