One of the best things Marshawn Lynch could have done for his career was sign an endorsement deal with Skittles. The Seattle Seahawks running back obviously loves the chewy candies, and he ate them after scoring touchdowns anyway. Plus, now we all get to enjoy awesome Skittles commercials featuring Beast Mode.
Skittles released a new ad on Tuesday in advance of the start of the NFL season that shows Lynch using his favorite candy in every aspect of his training. He uses Skittles as weights to lift and pull and even dangles a bag in front of his face for motivation.
Between the new Skittles commercial and that Snickers commercial featuring Johnny Manziel, the candy companies are killing it leading up to football season.
H/T Darren Rovell